Client Satisfaction Exit Interview Survey, 2011, Rajasthan

Agency : Marie Stopes India, New Delhi

The aim of the project was to increase the percentage of first time family planning users and overall client satisfaction with the following objectives:

  • To assess the extent of service utilization by the clients.
  • To assess the extent of client satisfaction and quality of care provided by the MSI.
  • To assess the client profile in order to get the percentage of the clients under the BPL category.
  • To assess the existing marketing strategies and to suggest nece-ssary modifications required.

The study was carried out in 13 districts of Rajasthan, namely Dholpur, Bharatpur Bhilwara, Nagaur, Sikar, Udaipur, Rajsamand, Banswara, Chittorgarh, Jaipur, Alwar, Dungarpur and Ajmer. A total of 60 sites were taken for the exit survey with a sample size of 320.


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